2013 Innovation Leaders Forum

“Building the global innovation function at Whirlpool”

A native of Mexico City, Moises is the Global Innovation Director at Whirlpool Corporation. He is responsible for leading the Global Innovation teams in driving the company's innovation game-changing strategy as well as incubating and launching new systems and processes to advance Innovation capability. Moises holds a BA in Architecture, a master's degree in Information Systems from La Salle University in Mexico City, and an MBA from Purdue University.

"Making the case for the right Chief Innovation Officer"

As BBH’s Head of Innovation, Phil Swisher is focused on building new products and services that will generate meaningful long-term revenue for the firm. He is also one of 11 innovation experts appointed by the Governor of Massachusetts to his Council for Innovation, which was established to advise the Governor on how best to improve government efficiency and use technology to streamline the delivery of services to people, businesses and local governments. Prior to joining BBH, he was an entrepreneur and an investment banker. Phil has a B.A. in Economics from Williams College and an M.B.A. from the Harvard Business School.

Enterprise Innovation

Jim Euchner is responsible for new growth trajectories for the Goodyear Tire & Rubber Company. He is also editor-in-chief of Research-Technology Management, a journal for practitioners of research, technology and innovation management. He previously held senior management positions in the leadership of strategy, innovation and IT at Pitney Bowes and Bell Atlantic (now Verizon). He holds BS and MS degrees in mechanical and aerospace engineering from Cornell and Princeton Universities, respectively, and an MBA from Southern Methodist University.

Panel moderator

Scott Kirsner is a journalist who writes about innovation and entrepreneurship. His "Innovation Economy" column appears Sundays in the Boston Globe, and he also writes a companion blog at boston.com/innovation. Scott has been a regular contributor to Fast Company, BusinessWeek, Variety, and Wired. Scott’s writing has also appeared in the New York Times, The Hollywood Reporter, Salon, the San Jose Mercury News, and Newsweek, among other publications. Scott serves as the program chair for three regional events on innovation: the Nantucket Conference, held each June since 2000; Future Forward, held each fall since 2001; and the Convergence Forum, launched in 2004. He is the author, most recently, of the book "Fans, Friends & Followers: Building an Audience and a Creative Career in the Digital Age." His earlier books include "Inventing the Movies," a technological history of Hollywood that was published in 2008.

Lorna Ross has 19 years' experience working in design, design research and innovation with the past twelve years focused on health and health care. Mayo Clinic CFI is the fifth innovation group she has worked in. She is a graduate of The Royal College of Art, London, England.
Prior to joining the Center for Innovation at Mayo Clinic as manager of the design group in 2009, Lorna ran the Human Wellbeing Group at the MIT Media Lab Europe. She has led large-scale strategic design projects for the Department of Defense, Motorola Inc., Interval Research Corporation and Massachusetts General Hospital.
Lorna held a faculty position at Rhode Island School of Design in the Industrial Design Department, and has been on the visiting faculty at the National Institute of Design in Ahmedabad, India. She has consulted to the UK Design Council and was a visiting research fellow at University of Reading, United Kingdom, Bionics Group.
At Mayo, Lorna holds a strategic leadership position directing the discovery and implementation of transformative, user-centric care models for the institution.