Pfizer
Case Study
Pfizer Inc discovers, develops, manufactures, and markets leading prescription medicines for humans and animals and many of the world's best-known consumer brands. Their innovative, value-added products improve the quality of life of people around the world and help them enjoy longer, healthier, and more productive lives. As a company, Pfizer appeared on six different lists in 2005: Fortune 500, Global 500, Best Companies to Work For, Americas Most Admired Companies, Global Most Admired Companies and MBAs' Top 50 Employers
Their success in a human capital intensive business is reliant on their ability to get the most out of some of the world's smartest people - their employees. Pfizer has been an Imaginatik customer since 2005 and have deployed Idea Central across Pfizer R&D in a variety of innovative ways. In true Pfizer fashion, despite their relatively recent addition to the Imaginatik family, they have already become leading innovators of the innovation and idea management processes.
To request a copy of Pfizer's most recent contributions at the latest Idea Central User Group meeting in Boston, please contact us - note there may be some restrictions.