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Sun Life Financial

Sun Life Financial

Case Study

Sun Life Financial is a large Canadian financial services company with global operations. The company offers life insurance, wealth management, and protection products in Canada, the US, the UK, and Asia. Sun Life Financial (formerly Sun Life Financial Services of Canada) is the holding company for Sun Life Assurance Company of Canada, one of Canada's largest life insurers. The Canadian holding unit also controls operations outside North America.

Idea Central has been deployed in the Canadian operations to support process improvement, cost reduction and product development. The benefits from some of their early campaigns are covered in the following article:
KMWorld: "Idea management: Everyone’s an innovator"

“We liked the approach of Idea Central, because we felt the software took into account the behavioral and organizational issues working with idea management”
- Jay McBurney, Project Manager